In this fast, hard-hitting clip, Jeb Blount and Brian Parsley break down the most common objection in sales: “The price is too high.” They explain why this objection has almost nothing to do with cost and everything to do with perceived value. When buyers say the price is too high, what they’re really signaling is...
The Right Way to Handle the “We Need More Time” Objection
Decision Deferment: The Most Misunderstood Sales Objection Decision deferment is one of the most common—and misunderstood—objections in sales. You’ll…...